The band broke through after their video for the song Novi
god was picked up by the Russian satirical music Shit Parade, because the video
was very amateurish. The original video has been viewed thousands of times on
YouTube and are still regularly made parodies of the video clip.
“Novi God,” which translates to “New Year” in English, was
released in 2002 by Russian boy band Steklovata (English: Glass wool) as a
follow-up to their earlier self-titled single. The music video was originally
uploaded to YouTube in early 2007, and since then, it has amassed several
million views in aggregate through dozens of duplicate uploads. Being a holiday
pop song, the music video continues to experience a seasonal spike in online
interest every year. The original video has since been removed.
Novi God is a holiday
pop song and music video that has inspired numerous parodies on Youtube due to
its low-budget greenscreen effects and awkward, apathetic dancing. Typically
these parodies feature four people standing in front of greenscreen backgrounds
and lipsynching to the original song, while mocking the dancing and exaggerated
facial expressions of the original. The style of the video is similar to those
of other viral hits such as Mark Gormley and Tunak Tunak Tun.
Soon after the original upload to YouTube in 2007, the video
was posted on several blogs and reuploaded with variations of “the worst music
video ever” titles. As the video continued to make rounds across the web in
Eastern Europe, dozens of lip dubs and parody music videos featuring members of
other European nationalities began to appear on YouTube, many of them mimicking
the original music video’s low-budget green-screen effects, Earth-toned
clothing and awkward camera transitions.
Since 2009 the group dies a silent death, there has since
been no new material came out, and the group seems to make no more music.
However, an official confirmation never came out.
Link:
https://id-id.facebook.com/steklovata/
Steklovata – Steklovata
"Стекловата" - Просто осень (С.Кузнецов)
Стекловата - Кораблик (Steklovata – Korablik)
Холодный ветер
STEKLOVATA - "PROSTI"
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